Business of PR &Ecofriendly &Electronic PR &Environment &Thinking Green 18 Nov 2008 04:11 pm
Should public relations companies go green?
With the interest in high tech public relations companies to begin using the green and environmentally friendly strategy, one has to ask would it really make an impact? From a business and public relations standpoint, yes. Here’s why:
1) By greening your business it creates a favorable impact on the public and their perceptions of the environment.
2) The organization would have decreased expenses on materials, disposal of waste, and energy.
3) There would be increased and improved client relations whose interests reside in green or clean tech PR.
4) It provides staff and clients a purpose to protect/enhance the environment
5) Lastly, small steps save money.
Environmentally responsible businesses are efficient businesses.
Christian
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