About Eiler Communications &Blogging &Marketing &Social Media 14 Jan 2009 05:37 pm

How Do Companies Benefit Using Social Media?

Social Media is the big thing these days. Although I have been using it for a couple years now, I don’t think I quite realized the extent of how beneficial it is until I started interning at Eiler Communications.

Social Media is Internet and mobile-based tools for sharing and discussing information with other people. There are many different forms of this; Facebook, LinkedIn, YouTube, MySpace and Blogging.

Lets talk about blogging. A benefit of your company writing blogs about various topics is to get your name out. It’s like a form of marketing that you don’t have to pay for. If you write about a topic and someone searches for that topic on Google, your blog is going to come up and direct that person to your website.

How is Facebook beneficial? Almost everyone I know has a page on Facebook. Companies can do the same thing. An organization can create a page saying what they do, where they are located etc. You can also link your website to your page to generate more traffic to your site.

I think Social Media is one of the best ways to get your name today and best of all, it’s free! Now isn’t that something good to hear in today’s economy?

Amanda Deluca

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